The ObGyn-Created
Pregnancy+Baby App
Evidence-based peace of mind for
trying to conceive through postpartum

Get answers that
eliminate the guesswork

Stop second-guessing yourself with research-backed guidance that helps you know what’s normal and when to call your doctor.
Expert guidance
created specifically
for women like you

Here’s how we transform your pregnancy journey:

Skip endless internet searches with Obi, your personal research assistant covering conception to toddlerhood
Feel confident in every decision with guidance from board-certified ObGyn Dr. Sterling and expert team
Never wonder “is this normal?” again with weekly guidance that arrives exactly when you need it
Stop second-guessing yourself with clear, research-backed answers that eliminate anxiety
Find your people in a community of science-minded women who get it

Centered on your complete wellbeing


Our app offers emotional support proven to improve mental health and pregnancy outcomes.
Because when you feel supported, your whole journey transforms.

Your Data Stays
Private & Protected

Woman-owned small business • No ads
• No data selling • Complete privacy
Investment in Your
Peace of Mind

Lock in the lowest price for the lifetime of your subscription.
Cancel anytime. Your privacy guaranteed.
The ObGyn-Created
Pregnancy+Baby App
Evidence-based peace of mind for
trying to conceive through postpartum

Get answers that
eliminate the guesswork

Stop second-guessing yourself with research-backed guidance that helps you know what’s normal and when to call your doctor.
HERE’S HOW we transform
your journey

Skip endless internet searches with Obi, your personal research assistant covering conception to toddlerhood


Never wonder “is this normal?” again with weekly guidance that arrives exactly when you need it


Feel confident in every decision with guidance from board-certified ObGyn Dr. Sterling and expert team.


Find your people in a community of science-minded women



Our app offers emotional support
proven to improve mental health
and pregnancy outcomes.

Because when you feel supported, your whole journey transforms.

Your Data Stays
Private & Protected

Woman-owned small business • No ads
• No data selling • Complete privacy
Investment in Your
Peace of Mind

Lock in the lowest price for the lifetime of your subscription.
Cancel anytime. Your privacy guaranteed.